B2B digital platform has experienced an accelerated growth in the last 5 years, achieving 3.6M customers coverage and 45% revenue mix in traditional trade channel. The Senior Director B2B Platform & Digital Services will lead the expansion and enhancement of KOS B2B digital platform & financial services across all Bottlers in LATAM. Utilizing existing solutions and third-party innovations, this leader will drive strategic initiatives in loyalty programs, personalization, user experience, and financial services to significantly enhance customer satisfaction and business growth. […]
B2B Digital Platform...